6 Tips for On-Page SEO to look out for in 2018

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To carry on online marketing campaigns and internet advertising, SEO is the best and only way to get it done besides winning the top scores in the internet world. Well, this is the wish of almost every website owner to get ranked in top search results. But to achieve it, you need to follow some expert SEO tips which are as follows:

Page Title

The page titles are most imperative for website SEO. The exclusive title of the website must consist of primary keywords. The titles give a different & unique appeal to the site having keywords contained in it.

Meta Description

The Meta description is extremely vital to take into consideration as it is the place where appropriate keywords are getting recorded. These keywords exclusively match the search results, which ultimately decide a good rank for the website. It helps in getting your website listed in top search results. It’s an important point, so don’t ever overlook Meta description.

Content is Sovereign

An outstanding content automatically wins the heart of the audience and if your website contains it then you can win the online race with or without resorting to SEO. However, if the content is not worthy at all, then even SEO can’t serve the purpose properly. So, content is sovereign and you need to focus on your content too for proper ranking. For good quality content, you need to mainly focus on having long & well-researched content, videos & images matched with content added, non-plagiarized (original) content, and content useful for the end user.

Formatting is Important

As per the search query, the search engines check web pages on the basis of their page titles, heading, description and most importantly, the page formatting. This is basically done to know the basic reason for creating that particular website. After that, the site gets listed on the internet on some position after getting a particular grade.

URL Structuring

URL structuring is extremely significant in On-Page SEO. It has four sections viz. permanent links, categories, breadcrumbs, and user sitemap. All these need to be properly structured for better results.

Website Speed and Mobile Friendliness

Mobile gadgets are now used more than PC or laptops for any search query. Around 70% of searches are done by the users on mobile phones. So, it’s necessary that your website must be mobile friendly and doesn’t interrupt the working with unnecessary buffering.

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